Petrolimex Group Commercial Joint Stock Bank (PG Bank) has achieved remarkable growth in both scale and efficiency in recent years in Vietnam. With the goal of becoming a leading multifunctional commercial bank, PG Bank is well aware of the importance of integrating technology into its business operations and processes. As a result, the bank has continuously launched various online banking services and mobile applications, allowing customers to conduct most transactions digitally. Particularly, the outbreak of the pandemic has served as a catalyst accelerating digital transformation across the finance and banking sector, including PG Bank. One of the most prominent trends has been online account opening and customer identification.
PG Bank’s vision: “Digital Transformation – Applying Technology to Improve Lives”
The pandemic highlighted significant limitations in traditional identification methods. As a result, electronic Know Your Customer (eKYC) solutions—offering forgery resistance, accurate recognition, and fast deployment—have become a key competitive edge for banks. Recognizing this shift in consumer behavior and market trends early, PG Bank began planning in early 2021 to find a suitable eKYC solution provider as part of its strategy to gain competitive advantage by offering a superior customer experience.
Among several eKYC solution providers, PG Bank chose SmartKYC from GMO-Z.com RUNSYSTEM to implement its online account opening process. SmartKYC is an electronic identification solution developed by GMO-Z.com RUNSYSTEM, leveraging artificial intelligence (AI) technology. SmartKYC offers outstanding features such as:
Optical Character Recognition (OCR) technology with up to 99% accuracy in line reading from printed documents
Fraud detection technology capable of identifying up to 30 types of document forgery
Liveness detection technology that prevents spoofing using 2D masks, photos, or videos, protecting the bank from fraud
Face Match technology compares facial similarity with ID documents and provides superior facial recognition over a span of up to 15 years
By applying SmartKYC, PG Bank offers customers a faster, safer, and more convenient account opening experience. Instead of visiting a branch or submitting an online request and waiting for approval, customers can now open a bank account from the comfort of their home in just one minute. In addition to optimizing customer experience, SmartKYC also enhances internal operational efficiency.